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Aloha Shirts

The Aloha Shirt, a symbol of Hawaiian culture, originated in the early 20th century from Japanese immigrant kimono fabrics and it was popularized in the mid-century by celebrities who visited Hawaii. Known for its comfort, versatility, and unique designs, it's not just clothing but a representation of Hawaiian hospitality and aloha spirit. Its popularity spread to the mainland and inspired what we now know as casual Fridays. The Aloha Shirt has gained global popularity, becoming a symbol of relaxation and island living.

  • On Sale

Pua Patchwork - Faded Ginger

  • On Sale

Pua Patchwork - Faded Ginger


Year of the Snake - Blue

Year of the Snake - Blue


Retro Mini - Navy

Retro Mini - Navy


Neptune Boardshirt - Floaters Orchid

Neptune Boardshirt - Floaters Orchid


Hawaiian Gardenias in Horizon Blue

Hawaiian Gardenias in Horizon Blue


Neptune Boardshirt - Rainforest Jet

Neptune Boardshirt - Rainforest Jet


Island Paradise - Sand

Island Paradise - Sand


Poppies Nouveau in Cadet

Poppies Nouveau in Cadet


Ocean Chillin' - Mahogany

Ocean Chillin' - Mahogany


ISLAND SUNDOWNERS - FADED GINGER

ISLAND SUNDOWNERS - FADED GINGER


Kaniakapūpū Polu Aloha Shirt

Kaniakapūpū Polu Aloha Shirt


Mono - Black by Dietrich Verez

Mono - Black by Dietrich Verez


Pacific Island Birds in Apple Butter

Pacific Island Birds in Apple Butter


Fern Tapa - Natural

Fern Tapa - Natural


Neptune Boardshirt - Rainforest Chambray

Neptune Boardshirt - Rainforest Chambray


Neptune Boardshirt - Paradise Shell

Neptune Boardshirt - Paradise Shell


Mono - Navy by Dietrich Verez

Mono - Navy by Dietrich Verez


Waikiki Shorts - Abstract Tropical Black

Waikiki Shorts - Abstract Tropical Black


Koa Flowers and Root Whispers - Pull Over

Koa Flowers and Root Whispers - Pull Over


Fern Tapa - Black

Fern Tapa - Black


Neptune Boardshirt - Waves Summer White

Neptune Boardshirt - Waves Summer White


Tapa Tiki - Mahogany

Tapa Tiki - Mahogany


Puamana - Laurel Green

Puamana - Laurel Green


NEPTUNE BOARDSHIRT - Seabirds Charcoal

NEPTUNE BOARDSHIRT - Seabirds Charcoal


The Reef - Black

The Reef - Black


Pueo & Loulu

Pueo & Loulu


Hidden Heʻe

Hidden Heʻe


Foraging Kiwikiu

Foraging Kiwikiu


Alala - Navy

Alala - Navy


Kaniakapupu - Dark Forest

Kaniakapupu - Dark Forest


  • Sold Out

  • On Sale

Monstera - Dress Blues

  • Sold Out

  • On Sale

Monstera - Dress Blues


  • Sold Out

Big Wave - Deep Ocean

  • Sold Out

Big Wave - Deep Ocean


  • Sold Out

  • On Sale

Kaniakapupu - Midnight

  • Sold Out

  • On Sale

Kaniakapupu - Midnight


  • Sold Out

  • On Sale

Monstera - Sagebrush

  • Sold Out

  • On Sale

Monstera - Sagebrush


  • Sold Out

Moonlight Bay - Sky

  • Sold Out

Moonlight Bay - Sky


  • Sold Out

  • On Sale

Koa Tapa - White

  • Sold Out

  • On Sale

Koa Tapa - White


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